Hello! My name is Jordan and I own and run Isherwood & Co, a florist based in South Birmingham, UK.

Like a true millennial, I escaped the corporate life in favour of a more creative one in floristry. Initially specialising as a corporate and commercial installation florist, then moving into weddings, events and private homes.

Several years later, we jumped at the opportunity to join our local High Street and opened a pop-up plant shop. A year (and a baby) later, we opened our own neighbourhood florist based in Stirchley, B30.

Whether you are looking for wedding flowers, displays or a bouquet for a special occasion (or no reason), a hard-to-find house plant, contemporary funeral flowers or just something to brighten up your day, come and visit us at Isherwood & Co.

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